Hi, I create emails your customers actually want to open.
Human-first retention strategy & creative backed by real data. I'll take email & SMS off your plate entirely, from strategy through send.
Retention, taken care of by someone who
deeply understands your brand from the start.
Data and creative usually get put in opposite corners. My background in the DTC agency space & as a Harvard researcher puts them together!
Everything we'll do together is backed by your data and led with human creativity, from a deep retention audit at the start to continuous testing as we go.
No more hopping between freelancers or emails that read (and look) like a template. Just a retention program that feels like you and consistently converts. Let's create emails your ideal customers will be excited to open!
About me
Hi, I'm Alexa. Nice to meet you (digitally, at least)!
Retention marketer by trade, Harvard-trained researcher by education, and a lifelong creative at heart. I fell into email because it's where all my loves collide: data, writing, art, and helping intentional DTC brands whose missions I actually believe in.
Fair warning: I'll probably nerd out about your open rates :)
More about me →
Selected work
Real emails, real revenue.
I love creating emails for brands backed by data, written for conversion, and designed to amaze! I'll create emails that feel like YOU.
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Leaf Shave -
FUNBOY -
Path Projects -
Casely
“Working with Alexa is like working with pure, unfiltered magic. Her work repeatedly gets results, and several brands have experienced record-breaking conversions.”
Amanda Schumacher Email Copywriter & Content Strategist
Hear what it's like to work with me →Say hi
Let's talk about your retention.
Let's book a call to see how I can help you & your current program.
Prefer email? [email protected]